England Athletics and Athletics Weekly officially launch new Club of the Month partnership
In partnership with Athletics Weekly, England Athletics is delighted to launch our brand new Club of the Month feature video series.
Each month, we will be selecting one England Athletics affiliated club to celebrate with a mini-documentary, produced with our partners at Athletics Weekly, which captures some of the unique stories at our clubs.
The partnership will celebrate the great work volunteers at clubs up and down the country do, and focus in on topics such as how club coaches have helped develop elite athletes from joining as youngsters, and how clubs have overcome setbacks to thrive.
The full mini-documentaries will be featured on Athletics Weekly’s website via their AW+ Digital subscription, and England Athletics will feature clips on our social media platforms and a news article on our website.
As part of the new partnership, England Athletics and Athletics Weekly have already released three mini-documentaries – you can watch the features on Lincoln Wellington AC, Burton AC and Birchfield Harriers now.
As part of the launch, we are inviting clubs to apply to be featured as our Club of the Month this year.
Clubs can apply hereOn the new partnership, England Athletics CEO Chris Jones said:
“We’re looking forward to celebrating our affiliated clubs across the country through this new partnership with Athletics Weekly, which will shine a light on the incredible work of our volunteers and athletes.
“Each month, we’ll highlight a different club, sharing its achievements and recognising the people who make it thrive. There’s no shortage of inspiring contributions from our clubs, and this partnership gives us a fantastic platform to share them.”
Wendy Sly, Managing Director at Athletics Weekly, said:
“Since its launch over 80 years ago, AW has held club athletics close to its heart. With the world of media ever changing, this exciting new partnership with England Athletics gives us the opportunity to showcase the athletics and running club community through video and a mini documentary series on athleticsweekly.com.
We interview athletes, volunteers and officials at their clubs, highlighting the enjoyment that athletes of all levels take from the sport and learning how the extraordinary work from volunteers can make a real difference.”